AUDI
Complex business stories, made clear.
Creative leadership for executive and corporate communications — turning complex business, transformation and technology topics into clear stories and coherent visual systems.
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Creative Director & Creative Lead working at the intersection of brand, corporate communications and integrated campaigns.
WorkWork
A selection of brand, corporate and campaign work — from strategic framing to creative direction and rollout.
AUDI
Creative leadership for executive and corporate communications — turning complex business, transformation and technology topics into clear stories and coherent visual systems.
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QVEST
Implementing an externally developed corporate design across QVEST’s communication channels — and extending the visual and illustration language for company-specific use cases.
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MINI
Adapting a distinctive global campaign across markets, languages and retail touchpoints while preserving the unmistakable MINI idea, tone and visual language.
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CAP ANAMUR
Working directly with Cap Anamur, I developed a clear campaign idea and flexible visual system for communicating different dimensions of humanitarian support.
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LANXESS
Making an abstract B2B topic tangible — connecting LANXESS material expertise with recognisable mobility applications through a clear visual campaign system.
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METRO / HORECA SELECT
Campaign ideas, product communication and promotional formats across professional gastronomy — from kitchen equipment and campaign platforms to target-group-specific activations.
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More work
A compact visual archive of work that broadens the picture without turning the homepage into a catalogue.




How I work
Good design starts before design. I look at the challenge, question the obvious and find the idea that gives everything else direction.
Get to the heart of the challenge before deciding what it should look like.
Turn strategy into strong ideas, stories and visual systems with a clear point of view.
Take ideas beyond the presentation — into communication that works across channels, teams and real-world applications.
Working together
I work directly, openly and with a strong focus on solutions. I ask questions, bring structure to complexity and challenge ideas when there is a better answer.
I am equally comfortable discussing the bigger picture and getting into the details when needed. No theatre. No design for design’s sake — just good thinking, strong work and a shared ambition to make things better.
High standards, little drama.
And preferably some fun along the way.
Creative Director · Creative Lead
Brand & Corporate Communications · Cologne